Smartphones have become indispensable in today’s life. Hardly anyone can live without them for many valid reasons. Ordering food, obtaining online information, conducting business, saving memories and communicating with people they have revolutionized our lives. In Pakistan, there is a plethora of brands offering a diverse range of features to cater to different needs.
Every smartphone brand has its own specialty. Therefore, customers always look for the features like camera specifications, memory, processor, pricing, resolution, battery life, design and demand in the market. So, take a look at some of the best smartphone brands in Pakistan .
Apple’s dominance
In Pakistan, Apple smartphones are adored for their camera quality, sleek design, and efficient processors. The company boasts an annual sales figure of approximately 200 million units, setting them apart with a distinctive brand identity in the country. The iOS operating system sets iPhones apart from other Android brands in Pakistan. While iPhones are considered expensive and mainly accessible to the elite, some individuals opt for outdated models at more affordable prices as a compromise.
Samsung Evaluation
Samsung stands out as one of the most competitive smartphone brands in Pakistan, employing various strategies to sustain its sales momentum. Introducing its inaugural Android smartphone in 2009 marked a pivotal moment for the brand, propelling its global expansion ever since. Renowned for its diverse lineup, Samsung consistently ranks among the most sought-after phones in Pakistan, offering customers a broad selection of models tailored to different preferences and budgets. While Samsung’s Galaxy and Note series command a premium, the brand has diversified its offerings with other series, notably the popular A series. Continuously introducing new models throughout the year across various price points, Samsung ensures a wide array of smartphone options, catering to both high-end and budget-conscious consumers. Beyond pricing considerations, customers can also select from different series based on their specific feature requirements, providing flexibility and choice throughout the year.
Huawei … Rising Contender
Huawei, a Chinese mobile giant founded in 1987, often flies under the radar despite its potential to rival industry titans like Apple and Samsung. With diverse smartphone series such as P, Y, and Mate, spanning various price points and features, Huawei offers competitive options starting from just PKR 30,000, making quality devices accessible to a wider audience.
Rise of Oppo in Pakistan
Oppo smartphones initially gained recognition in Pakistan for their exceptional camera capabilities. However, over time, the company has diversified its features, making Oppo devices competitive across all aspects with other leading brands. With distinct series such as A-series, F-series, Find X series, and Reno series, Oppo offers devices renowned for their selfie expertise, accompanied by fast processors, extended battery life, and stylish designs.
Vivo’s Ascendancy: From Familiarity to Favoritism
Vivo has enjoyed prominence in the Pakistani market for several years, but its popularity surged unexpectedly, becoming a preferred option among the middle-class demographic. Renowned for offering substantial value at an affordable price point, Vivo boasts three primary series in the market: the X series, the Y series, and the V series. With a diverse range of models catering to various budget segments, Vivo ensures accessibility and choice for consumers across the board.
Realme: The Rising Star of Pakistan’s Market
Realme, a recently established smartphone brand in Pakistan, originates from Shenzhen, China, and is rapidly ascending to the top of the sales charts. Its popularity stems from its affordability, offering customers access to quality features such as a swift processor, proficient camera, crisp sound system, and ample memory at a competitive price point.
Xiaomi: The Challenger in Pakistan’s Market
Established in 2010, Xiaomi, a prominent Chinese smartphone manufacturer, is emerging as a formidable competitor to established brands like Samsung, Huawei, Oppo, and Vivo in Pakistan. Offering smartphone models across diverse price ranges, Xiaomi also extends its product portfolio to include tablets, smartwatches, earphones, and more. With a range of series such as Mi, Mi Note, Mi Max, Mi Mix, and Red, Xiaomi caters to various consumer preferences and needs.
Infinix: A Global Smartphone Presence in Pakistan
Infinix, a Chinese smartphone brand, has established its presence in Pakistan, along with production facilities in multiple countries including China, Indonesia, Korea, India, and France. Founded in 2013, the company has swiftly captured a notable share of the smartphone market.
Infinix presents a variety of smartphone series, including the Infinix Hot, Infinix Smart, Infinix Zero, and Infinix S series, offering customers a range of affordable options with quality features in Pakistan.
Tecno Mobile: Delivering Value-Packed Affordability
Tecno Mobile, headquartered in Hong Kong, stands out for offering a plethora of features at a budget-friendly price point. Established in 2006, the company has quickly become one of the most sought-after mobile phone brands in Pakistan due to its affordability. The Tecno Camon series represents the pinnacle of offerings from the company.
Nokia: Pioneers of Endurance in Mobile Technology
Established in 1865, Nokia holds the distinction of being the oldest mobile phone brand globally, renowned for its rugged durability and extended battery longevity. Evolving from its roots, Nokia now produces smartphones alongside its traditional feature phones, showcasing expertise in both domains. Notable models include the iconic 3310, 105, 230, as well as the modern Nokia 6, 7, 8, and beyond.