Sheikha Mahra Bint Mohammed Bin Rashid Al Maktoum, the daughter of the UAE’s Vice President and Prime Minister, has once again made headlines with the launch of her new fragrance, aptly named ‘Divorce.’
The perfume follows her publicized separation in July, just a year after her marriage.
The Dubai princess, who has a strong social media presence, introduced the scent under her brand M1 via Instagram, sharing an artistic video featuring symbolic imagery like shattered glass and a black panther.
The sleek black bottle, marked simply as ‘Divorce,’ hints at themes of resilience and empowerment.
Since her divorce announcement and the birth of her first child in May 2024, Sheikha Mahra has remained in the public eye.
Her bold choice for the perfume’s name has captivated fans and media alike, positioning the fragrance as both a personal statement and a continuation of her avant-garde approach to fashion and beauty.