Karachi, Pakistan — October 17, 2025 — Indian YouTuber Dhruv Rathee has sparked a heated debate by questioning Bollywood superstar Shah Rukh Khan over his endorsement of Pan Masala. Dhruv argues that promoting such harmful products is ethically questionable, especially for someone of Khan’s immense wealth.
Shah Rukh Khan’s Wealth and Endorsements
According to recent estimates, Shah Rukh Khan’s net worth stands at around ₹12,400 crore (1.4 billion USD), making him one of the richest actors in the world. Despite this, his promotion of products like Pan Masala raises concerns about the influence of celebrity endorsements on public behavior.
Dhruv Rathee’s Criticism
In his video, Dhruv asked:
“Isn’t all this money enough? Then why promote something so harmful?”
He emphasized that celebrities have a powerful impact on society and carry a moral responsibility when choosing which products to endorse.
Social Media Buzz
The video quickly went viral, triggering discussions across social media. Many users are debating whether billionaires like Shah Rukh Khan should promote products linked to health risks.
Takeaway
This controversy highlights how celebrity endorsements can shape public behavior, underlining the ethical responsibility stars must consider when choosing what to promote.
