Wednesday, January 14, 2026

2024 will be the Year of the Dragon!

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2024 will be the Year of the Dragon. The first Dragons of Pakistan Marketing Communications Programme greatly exceeded all expectations in the quality of the work submitted and the resulting recognition. We also greatfully acknowledge the support of the Pakistani Marketing Industry, Agencies and Brand Owners, alike.

The 2023 Dragons of Asia Programme culminated in the Network of the Year Red Dragon being Awarded to Brainchild Communications Pakistan. A great accolade.

The 2nd Dragons of Pakistan will be launched on January 12, with the 2024 Programme Call for Entries. Entries will close on March 31, 2024.

Plans are well underway with Adstreet Pakistan, our Marketing & Event Management Partner, who will stage our first Dragons of Pakistan Awards Event in Karachi, at a date mid year, to be confirmed.

In addition, to co-incide with this year’s Dragons of Pakistan and for the first time, we will be awarding 3 Dragons of Asia Red Dragons, exclusive to the Pakistani Marketing Industry, this year, viz

The Dragon Master, Agency.
The Dragon Master, Brand Owner.
The Young Dragon.

Details of how these awards will be administered will follow in a separate release.


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